![]() What is a customer profile template?Ī customer profile template doubles as both a presentation and a planner. This leads to better marketing and better sales. ![]() Having a customer profile helps companies match products to profiles. ![]() Psychographics cover important areas such as interests and hobbies, personalities and opinions. There are generally two stages of defining customer type: demographics and psychographics.Ĭustomer demographics cover aspects such as age range, customer income, educational backgrounds, and gender. This way, your brand canbe sold more quickly, more effectively, and will result in more happy customers.Ī customer profile, also known as a ‘persona,’ is a set of categories that define the type of customer you want to reach. Knowing your customer profile will help you plan a marketing and advertising strategy so you can target the right kinds of people. It’s good to have in-depth knowledge about what you’re selling and who you're selling it to. When there’s a product you need to sell, it’s best to do a little research beforehand. ![]()
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